It’s was a wild year y’all!! So I figure, the best place to start is by giving you an update on what we’ve been up to this past year. As many of you know, our social media platforms focus on all things lifestyle, with an emphasis on parenthood & family travel. Jordan and I, along with help from our daughters, Kennedy & Addie, work together to share our perspective of daily life in the suburbs and our adventures while traveling the world.
We’ve just finished a very successful year garnering 110+ million reel views on Instagram, and over 30 million video views on TikTok. Over the last few years, I dove into figuring out how to monetize this once passion project of mine to turn it into a sustainable business. This year was the first year I surpassed my financial goals which helped me realize that we’re on the right track and to continue to press towards our goals. In addition to hitting these marks, we had the pleasure of being featured in Condé Nast Traveler, on Enews & The Nick Cannon Show!
When it comes to content, we truly pride ourselves in the ability to produce both funny, viral content and also capture our audience’s attention with aesthetically pleasing, meaningful storytelling, centered around our family and traveling. Whether it’s depicting the eagerness for parents to drop off kids with grandparents, how it feels as a mom running out the door for carpool each morning, or the internal battle of wanting to throw away kids art from school vs. saving it for years to come. We find ways to incorporate trends and humor with life experiences most people find relatable.
We also love to create informative & aspirational content that sparks joy in others. From tips and products that improve viewers’ day-to-day life like when we shared a useful feature available on most aircrafts and partnering with household brands like Target, Home Deport, and Walmart to share new products. To working with many Four Seasons properties (Jackson Hole, Anguilla, Saint Kitts & Nevis, Philadelphia, Santa Fe, Beverly Hills, Punta Mita, and Atlanta) to showcase how multi-generational families can travel to luxurious destinations together – checkout our blog post on our trip to Saint Kitts & Nevis.
In December, Jordan and I did something big! We started a podcast! This has been a major goal of mine for a few years now and I finally decided to stop dragging my feet, and to just dive in. We knew we wanted a space where we can connect on a deeper level with our listeners beyond just a quick 15 second snippet that social media allows. We wanted a place where we can have conversations around the things we prioritize in life: family, industry, and leisure. We hope you’ll take a listen, get to know us a little more, and continue to follow as we eventually bring on guest who inspire us along our journey. Check us out wherever you steam podcast (apple, spotify, google podcast, amazon music, and more). You can also watch the video recording of each episode on our Youtube Channel.
Take a listen to our intro below. Then head to wherever you stream podcast for more episodes today. Leave us a review, and remember you can always find us on our socials where we can continue the conversation! This way you won’t miss a beat on what we’ve been up to, and you can follow along for all of our adventures yet to come.
[buzzsprout episode=’11848653′ player=’true’]
